Yadda avocado ya mamaye duniya
Ana ɗaukar avocado a matsayin 'ya'yan millennials. Dauki kamfanin Birtaniya na Virgin Trains, wanda ya kaddamar da kamfen na talla mai suna "#Avocard" a bara. Bayan da kamfanin ya sayar da sabbin katunan jirgin, ya yanke shawarar bai wa abokan cinikin da ke tsakanin shekaru 26 zuwa 30 da suka hallara a tashar jirgin tare da avocado rangwame kan tikitin jirgin kasa. An gauraya halayen karni, amma babu musun cewa millennials suna cin avocados da yawa.
Mutane sun shafe shekaru dubbai suna cin su, amma a yau matasa masu shekaru 20 zuwa 30 sun sami shaharar su. Kayayyakin avocado a duniya ya kai dala biliyan 2016 a cikin 4,82, a cewar cibiyar kasuwanci ta duniya. Tsakanin 2012 da 2016, shigo da wannan 'ya'yan itace ya karu da kashi 21%, yayin da adadin naúrar ya karu da 15%. Wani likitan filastik da ke Landan ya ce a shekarar 2017 ya yi jinyar marasa lafiya da yawa da suka yanke kansu yayin da suke yanka avocado har ma’aikatansa suka fara kiran raunin da “hannun avocado.” Gasar avocado mai tsada har ma ana kiranta da "kudi-tsotsin rashin kunya" kuma dalilin da yasa yawancin millennials ba za su iya siyan gidaje ba.
Akwai dalilai da yawa waɗanda ke haifar da fifikon abinci a tsakanin masu amfani, kamar ƙawaye da kyawawan hotuna abinci na Instagram ko tallace-tallacen da ƙungiyoyin ke tallafawa tattalin arzikin abinci.
Dogayen labarai masu ban sha'awa kuma suna ƙara fara'a na wasu kayayyaki, musamman a yankuna da ke nesa da asalinsu. Jessica Loyer, wata mai binciken dabi'un abinci mai gina jiki a Jami'ar Adelaide a Kudancin Ostiraliya, ta buga misali da "superfoods" kamar acai da chia tsaba. Wani irin wannan misalin shi ne Maca na Peruvian, ko Tushen Maca, wanda aka niƙa shi cikin ƙarin foda kuma an san shi da yawan adadin bitamin, ma'adanai, da haɓaka haihuwa da kuzari. Mutanen da ke tsakiyar Andes suna girmama tushen sa mai siffa mai siffa, har ya kai ga akwai gunkinsa mai tsayin mita biyar a dandalin garin, in ji Loyer.
Amma ta kuma nuna wasu matsalolin da za su iya tasowa idan abinci ya yi girma. "Yana da maki masu kyau da mara kyau. Tabbas, ana rarraba fa'idodin ba daidai ba, amma shaharar za ta haifar da ayyukan yi. Amma kuma tabbas yana da tasiri ga bambancin halittu, "in ji ta.
Xavier Equihua shi ne Shugaban Hukumar Kula da Avocado ta Duniya da ke Washington DC. Manufarta ita ce ta motsa shan avocado a Turai. Ya ce abinci kamar avocado yana da sauƙin siyarwa: yana da daɗi kuma yana da amfani. Amma mashahuran da ke yada hotuna a shafukan sada zumunta kuma suna taimakawa. Mutane a China, inda avocado kuma ya shahara, suna ganin Kim Kardashian ta amfani da abin rufe fuska na avocado. Suna ganin Miley Cyrus tana da tattoo avocado a hannunta.
Yadda Kale ya mamaye duniya
Idan avocado shine mafi mashahuri 'ya'yan itace, to, kayan lambu daidai yake da Kale. Launin kore mai duhu ya haifar da hoton ingantaccen abincin abinci don lafiya, alhakin, manya masu hankali a ko'ina, ko yana ƙara ganye zuwa salatin rage cholesterol ko haɗa shi cikin smoothie na antioxidant. Yawan gonakin kabeji a Amurka ya ninka tsakanin 2007 zuwa 2012, kuma Beyonce ta sa rigar riga da aka rubuta "KALE" a cikin bidiyon kiɗa na 2015.
Robert Mueller-Moore, mai kera T-shirt na Vermont, ya ce ya sayar da rigunan “karin ci kala” marasa adadi a duniya cikin shekaru 15 da suka gabata. Ya kiyasta cewa ya sayar da lambobi sama da 100 na bikin Kale. Har ma ya shiga takaddamar shari'a ta shekaru uku da Chick-fil-a, babbar sarkar abinci mai soyayyen kaji mafi girma a Amurka, wacce takenta shine "ci karin kaza" (ci karin kaza). "Ya sami kulawa sosai," in ji shi. Duk waɗannan liyafa sun shafi abincin mutane na yau da kullun.
Duk da haka, kamar avocado, Kale yana da fa'idodin kiwon lafiya na gaske, don haka bai kamata a rage matsayin shahararsa zuwa kanun labarai ba ko kuma yarda da tsafi. Amma yana da mahimmanci a kasance da ɗan shakku kuma ku sani cewa babu abinci guda ɗaya da ke maganin cikakkiyar lafiya, ko ta yaya ya shahara ko mai gina jiki. Masana sun ce nau'in abinci iri-iri na 'ya'yan itatuwa da kayan marmari sun fi abinci mai gina jiki fiye da wanda kawai ake ci iri ɗaya akai-akai. Don haka yi tunani game da wasu samfuran a gaba lokacin da kuka sami kanku a cikin shago.
Koyaya, gaskiyar rashin tausayi shine mai yiwuwa yana da sauƙi a saka kayan lambu ɗaya akan tudu fiye da ƙoƙarin tallata rukunin kayan lambu ko 'ya'yan itace gabaɗaya. Wannan ita ce matsalar da Anna Taylor ke fuskanta, wadda ke aiki a cibiyar nazarin abinci ta Burtaniya. Ta kwanan nan ta taimaka ƙirƙirar Veg Power, babban lokaci TV da tallan tallan fim wanda yayi kama da babban tirelar fim ɗin kuma yana ƙoƙarin sa yara su canza ra'ayinsu game da duk kayan lambu don mafi kyau.
Taylor ya ce kasafin ya kai dalar Amurka miliyan 3,95, akasari kudaden da aka bayar daga manyan kantuna da kamfanonin yada labarai. Amma wannan kadan ne idan aka kwatanta da sauran alamomin masana'antar abinci. “Wannan yayi daidai da £120m na kayan zaki, £73m na kayan shaye-shaye, £111m na kayan ciye-ciye masu daɗi da daɗi. Don haka, tallan kayan marmari da kayan marmari shine kashi 2,5% na jimillar,” in ji ta.
'Ya'yan itãcen marmari da kayan marmari galibi ba a sanya alamar su kamar guntu ko abinci masu dacewa ba, kuma ba tare da alama ba kusan babu abokin ciniki don talla. Ana bukatar hadin gwiwar gwamnatoci, manoma, kamfanonin talla, manyan kantuna, da dai sauransu domin kara yawan kudaden da ake kashewa wajen tallata kayan marmari da kayan marmari.
Don haka lokacin da abubuwa kamar kabeji ko avocado suka fito, ya fi na takamaiman samfura don haka sauƙin siyarwa da talla, maimakon tallata kayan marmari da kayan marmari gabaɗaya. Taylor ya ce idan abinci ɗaya ya zama sananne, yana iya zama matsala. “Yawanci, waɗannan kamfen suna fitar da wasu kayan lambu daga wannan rukunin. Mun ga wannan a Burtaniya inda ake samun ci gaba mai yawa a masana'antar Berry, wanda ya yi nasara sosai amma ya kawar da kasuwar apple da ayaba, "in ji ta.
Yana da mahimmanci a tuna cewa komai girman tauraro ɗaya samfur na musamman ya zama, ku tuna cewa abincinku bai kamata ya zama nunin mutum ɗaya ba.