Yin amfani da azaman babban dandalin bayanin sa, Frazier yana buga labarai game da motsin vegan zuwa kusan masu biyan kuɗi 30. Kwatanta asusunta ya ce: “Ku yi godiya, ku ci kayan lambu da yawa, ku ƙaunaci wasu.” Ta karfafa wa mutane gwiwa su bar kayayyakin dabbobi domin lafiyarsu, muhalli, makomar matasa da dabbobi. A daya daga cikin sabbin rubuce-rubucensa na kafofin sada zumunta, Fraser ya mayar da hankali kan matsalolin kula da dabbobi a gonakin masana'anta.
Frazier yana son mutane su farka da wannan zalunci. “Lokaci ya yi, abokai! Ba ma buƙatar cinye kayan dabba don tsira da bunƙasa. An sayar da mu ƙarya, amma yanzu mun san gaskiya. DOLE MU DAINA KASHE DABBOBI. Yana da zalunci kuma ba dole ba ne," in ji ta a cikin shafinta.
Ann Fraser ta yi imanin cewa bai yi latti ba don ƙoƙarin kawo canji. “Ban yi tunanin bala’in noman masana’anta ba sai da na kai shekara 96. Ban tambayi hikimar cin kayan dabba ba, kawai na yi. Amma ka san me? BAI WUCE CANZA WANI ABU BA. Kuma bari in faɗa muku wani abu guda - za ku ji daɗi sosai, na yi alkawari! ta rubuta.
Dabbobi suna da alaƙa da munanan matsalolin muhalli, waɗanda suka haɗa da sauyin yanayi, sare dazuzzuka, gurɓataccen ruwa da iska, da asarar nau'ikan halittu. A shekarar da ta gabata, Majalisar Dinkin Duniya ta bayyana yaki da cin nama a matsayin daya daga cikin batutuwan da suka fi daukar hankali a duniya.